THE CONTENT OF EDUCATION IN UKRAINIAN BUSINESS SCHOOLS (1991-2025)
DOI:
https://doi.org/10.35433/pedagogy.4(123).2025.1Keywords:
educational content, business education, business school, cluster, module, educational programmeAbstract
The research provides a comprehensive analysis of the content of education in Ukrainian business schools during the period 1991-2025. Based on an extensive examination of academic literature and materials concerning the activities of individual business schools within Ukrainian higher education institutions, it is established that there is an objective need to adapt and extrapolate the accumulated global experience in training business professionals to the national context. The analysis of the definition of "educational content" leads to the conclusion that the educational content of Ukrainian business schools is characterized by specific features determined, on the one hand, by the particularities of professional training areas and corresponding educational programs, and on the other hand, by the significant share of the online component in the organization of educational process. It is noted that in recent years, the content characteristics of business education have become increasingly aligned with global and European trends.
Particular attention is paid to the analysis of the "Global MBA in Sustainable Development – Online" programme at SRH Fernhochschule (Germany), which serves as a representative example of contemporary educational content design. The structure of content elements within the educational process is examined, including the role of individual courses, modules, and clusters in shaping a coherent knowledge system. The structure of content clusters is characterized through the components such as Pillar Page, Cluster Content, and internal linking.
Content innovations in business education are illustrated by the example of the Volhynia Business School. The author's courses at the National University of Kyiv-Mohyla Academy Business School are also analysed. It is concluded that the development of business education content is determined by the type and level of educational programs offered to learners, particularly in the formats of Executive MBA, Presidents’ MBA, Mini MBA, and Post MBA.
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